PART 4 – Questions That Need Answering When Considering a Sales Enablement Solution

Today we are going to cover our last part of our “Are you ready for a sales enablement solution?” series. If you missed out on parts 1, part 2, and part 3, be sure to read those out and then come back here for part 4!

The following questions are important to consider as you evaluate a sales enablement platform for your business.

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SoloFire on Google Play and iTunes App Store

 

We are taking a big step forward by offering our standard SoloFire app on the iTunes App Store and Google Play. Although our apps are available for the first time publicly today, we have been powering custom apps since 2011.

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PART 3 – Questions That Need Answering When Considering a Sales Enablement Solution

Over the last couple of weeks we have been discussing questions that need answering when considering a sales enablement solution. Have you read part 1 and part 2 yet? If not, make sure you check those out first.

Okay now let’s get onto part 3!

The following questions are important to consider as you evaluate a sales enablement solution and if you are ready…

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PART 2 – Questions That Need Answering When Considering a Sales Enablement Solution

Last week we introduced part one of a four part series of questions that need answering when considering a sales enablement solution. If you missed part one on content and message control, check it out here. If you are ready for part two, read on!

The following questions are important to consider as you evaluate a sales enablement solution and if you are ready for one…

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PART 1 – Questions That Need Answering When Considering a Sales Enablement Solution

A sales enablement solution’s objective is to provide a platform whereby Marketing and Sales become aligned through effective content usage, decreased one-off requests, improved content findability, centralized content management, and content measurement and reporting.

The following questions are important to consider as you evaluate a sales enablement platform’s impact on Marketing.

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3 Reasons Why Analytics Are a Necessary Part of a Marketing Strategy

Analytics Are a Necessary Part of a Marketing Strategy

The ultimate goal for every sales rep is to close as many deals and generate as much revenue as possible. However, most of the time marketing teams don’t have the necessary insights to help them do just that. Marketers are stuck with these unanswered questions…

What content does the sales team actually use?

What contents get shared?

How effective is it?

You can’t do your business in the dark. You need the functionality to analyze the effectiveness of the assets. And that is where SoloFire comes into play. SoloFire answers those questions for you by giving you 100% visibility into your content.

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Being Content Aware

With the help of a sales asset app, like SoloFire, both the sales and marketing teams become content aware which leads to maximum content optimization. Think of it like an endless cycle. First content is created and the sales team is made aware of that content. The content is distributed and organized, aiding the sales rep in presentations to close the deal. The marketing team gets feedback on content performance so they can easily identify their All Star content and make more of it. Plus they can take the poor performing content out of the game. They go back to the drawing board, creating content and restarting the process once again.

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The Value of SoloFire To Megadyne

Aaron Fisher

Marketing Manager – Megadyne

Megadyne is as an electrosurgical device company that provides healthcare professionals with electrosurgical equipment and accessories. With the help of the SoloFire team they were able to address several of their challenges and in the end come up with a fully customizable app to help their reps capture the sale.

“Before using SoloFire, we had limited functionality. We made a major investment in salesforce.com, CRM solution. We wanted to be able to integrate with that. We realized that our sales reps really needed to be able to send more than just one document at a time and they couldn’t always be worrying about file size. We wanted to control documents that were made available to the reps, that’s where Solofire came into play.”

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Did You Know SoloFire Converts PowerPoints?

PowerPoint is the defacto presentation and design tool for many sales and marketing teams. It’s accessible and it’s “intuitive-ish”. Consequently, many organization go to great lengths to create content for sales, training, and more in PowerPoint. We meet with customers on a regular basis that have PowerPoint decks that exceed 200 slides in a single deck which they segment into smaller decks for various purposes.

However, the problem is most sales asset apps used by sales reps can’t convert PowerPoints without losing the bells and whistles of the presentation. When they go into a meeting with a prospective customer they have a fragmented presentation with no transitions or videos, or they have to spend more time and money to rebuild the presentation.

Say goodbye to that problem.

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Why Bard Reps Love SoloFire

Erica Vigneau

Bard Marketing Communications Manager

Bard is a leader in creating innovative products and services that meet the needs of healthcare providers and patients. Their customized mobile sales app, powered by SoloFire, has allowed their reps to access content for marketing and sales right at tip of their fingers, whether it be on their ipad or iphone.

“I absolutely love [Solofire], and my reps love it too. It makes our rep’s jobs easier essentially because they now have access to anything and everything in one place. It will be a win-win not only for you, the person that’s managing it, but also for the team that will be utilizing it.” – Erica Vigneau

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