BD Bard Marketing Communications Manager
BD Bard is a leader in creating innovative products and services that meet the needs of healthcare providers and patients. Their customized sales enablement app, powered by SoloFire, has allowed their field reps access to content right at the tip of their fingers. With easy access to it on their favorite device, whether it’s on their desktop, tablet, or phone.
“I absolutely love [SoloFire], and my reps love it too. It makes our rep’s jobs easier essentially because they now have access to anything and everything in one place. It will be a win-win not only for you, the person that’s managing it, but also for the team that will be utilizing it.” – Erica Vigneau
Instant Feedback on Content, Reps, and Customers
Good riddance to the guessing games and finger-pointing between sales and marketing. SoloFire provides instant feedback on how your marketing and sales assets are being used in the field. With actual user-generated analytics, the marketing team can see what reps are using the app and what content is being utilized the most. They can use these metrics to better understand what content is working, and what’s not.
SoloFire also tracks the files that sales reps share with customers and notifies them when customers open and view the files. These insights help reps follow up with them while it’s fresh on their minds and they are ready to act. And the reps get an interactive contact timeline that they can view on their Pulse Dashboard.
“The greatest thing about SoloFire that our reps love and that I love too, is that when a rep send files to the customers and the customers receive those files when they click on that link it allows the reps to be notified exactly what the customer is clicking on and that’s basically an in for the rep.”
New Content? No problem.
SoloFire keeps marketing and sales teams in sync. As marketing adds new or updated content to the app, it is automatically synced in the background. Your reps are always up to date and ready to go with the right content. You don’t have to worry about them sharing out-dated content or non-compliant content with customers.
“ [SoloFire] allows me to upload new files within seconds so reps can get access to even brand new things while they are out on the road.”
Want to learn more about how sales enablement can help your sales team?